Dubai, UAE, 28th February, 2012 –Avnet Technology Solutions, an IT solutions distribution leader and an operating group of Avnet, Inc. (NYSE: AVT), as part of its value add program held a series of special training programs in association with HP to enhance the skill sets of channel partners and update them on latest technology trends in the market

Avnet Technology Solutions in association with HP Networking (HPN) ran training workshops on networking solutions in Riyadh, Jeddah and Al Khobar. Experts from both Avnet and HP gave an overview of HP Networking product portfolio and provided sales and technical training to update the skill-sets of channel partners on HP Networking products and solutions.

Osama AbdElhai, Channel Manager HPN, Avnet Technology Solutions, said, “The adoption of latest technology is on the rise in Saudi Arabia and networking forms the backbone of any IT infrastructure which is creating huge business opportunities for channel partners in the country. Our training programs aim to upgrade the knowledge base and skills sets of our partners on HP Networking products and solutions, to enable them to maximize their business growth and margins”.

The growth of Information and Communication Technology (ICT) in Saudi Arabia is also opening new ways for emerging technologies. Avnet took another step in that direction by conducting special training programs in Riyadh and Jeddah on Industry Standard Servers (ISS) in association with HP ISS division. Sales and Technical specialists from both Avnet and HP provided latest updates on the wide range of HP Servers. Channel Partners were also briefed about the rising opportunities that Virtualization and Cloud offer in the country, which would help them to tap into the fast expanding market of emerging technologies.

“With the growth of newer technologies, we feel that for our partners there is an urgent requirement for a reliable distributor who can add value to channel partners by upgrading their skill sets and updating their knowledge base to drive their business in the fast expanding Saudi market. The HP ISS training program is part of the value proposition that Avnet offers to its partners to increase their chances of winning more business opportunities,” said, Emad Abu Jazar, Sales Director Saudi Arabia – Hewlett Packard, Avnet Technology Solutions.

During the events Avnet also highlighted other value added services, such as sales & technical support, financial solutions and logistics support that can accelerate their business growth in the Kingdom to the next level.

Media Contact:
Martina Kirchner, Marketing
Avnet Technology Solutions Middle East & Africa
Dubai, UAE
Tel: +971 4 438 7300
Email: martina.kirchner@avnet.com