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LG launches new Cinema 3D Sound Technology in KSA
 
 
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The award winner home theater system at CES 2012 LG BH9520TW is launched in dealer convention event at Jeddah.

Jeddah, 22nd. May, 2012 - LG Electronics (LG), the global leader and technology innovator organized a convention for dealers and Media at Jeddah Movenpick Hotel by United Yousef Mohammad Naghi Co, one of the distributors of LG Electronics in the Kingdom of Saudi Arabia to unveil the HX996TS, the first ever 3D Sound Blu-ray™ Home Theater System, using innovative new approaches to delivering sound.

The Demo showcased the latest Hi end 3D sound systems of LG models, HX996TS, BH9520TW, and
HB966TRW which has 3D Blue Ray full wireless home theater and LG is first to launch this in the
market. All the systems, blu ray systems are 3D supported with Smartphone application for TV
remote controlling and the future of new netcast, LG applications store WIFI connectivity, and full
channel wireless.

Mr. John Lee, president of LG Electronics KSA said “We at LG electronics believe in innovative
solutions hence, LG is the first to introduce this hi end technology for sound systems in the market,
the new LG 2012 3D Sound Zooming technology, which synchronizes sound output with the
location and movement of the on-screen 3D images on a CINEMA 3D Smart TV. 3D Sound Zooming
is capable of generating a variety of depth in sound based on a complex algorithm that analyzes
the varying depth of numerous on-screen objects displayed on the 3D TV".

During the demo the new models were tested against competitors' products, where LG products
proved the best sound quality and picture quality also when connected to blu ray. Those new
models won awards at CES award 2012 in Las Vegas. The media present at this event were
overwhelmed with the brilliant performance of LG products against the other similar competitor
products. The music lovers were very much impressed and vouched for LG sound products.

Mr. B W Park, Managing Director, United Yousef Mohammed Naghi Company Ltd. added
“Technology is moving at a faster pace now than it ever has and as 3D is the future of
entertainment industry hence, these new models of home theater systems has 3D speakers and
ground-breaking wireless technology perfectly suited to sophisticated homes”.

The new BH9520TW, HX996TS and HB966TRW include two front speakers, two rear speakers and a sub-woofer. They all connect wirelessly, delivering amazing lifelike sound without a bundle of
audio cables in the living room, with minimum distortion, full HD picture and sound for special
sound effects for video games, giving an experience of full reel harmony, it also has the ability to
record from and to DVD and USB, mp3, i pod 10080 P full HD pictures through HDMI outlet. In total,
the system outputs 1,280 watts of power for immersive, room-filling sound so realistic that action
seems to jump off the screen and into the room.

LG products are RMS where as competitor products use PMPO. The RMS technology gives real
sound. A very important feature in this hi end new model of Home Theatre is the bluray
interactive service making it easy for consumers to browse search and watch interactive content
on their TV screens.

Mr. Jinhark Lee, the CE senior Product Manager of LG Electronics said “This competitive product
comparison will provide our users/dealers a great opportunity to experience what LG Electronics
has to offer and also completely understand our products superiority."

LG offer 11 Home Theaters models covering all customers' needs to enjoy Real Sound with best
price over market, 3D BLU RAY, Blue Ray, DVD Home Theater with the 3 category of speakers to
match customers setting room design (4Tall boy Speakers /2 tallboy 2 Satellite speakers / 4
satellite Speakers).

LG also offering all the types of players (3D Blue Ray Player, Blue Ray player, DVD Player) with
latest technology, LG Smart Apps, Bluetooth, RCU (Smart phone remote control ), iPod I phone
duck, Direct Wi Fi, External HD 4TB, Active Subwoofer, wireless speakers, mountain speakers,
stylish design, Direct USB Record, LG Sound Gallery (more than 9 equalizers settings ), Arabic
OSD ,3D Sound, Media Sharing (share video photos and music ), Mr. Lee added.

Posted on: May 26 2012


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CategoryDescription
Electronics
 
http://www.lge.com
Country: Korea

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 84,000 people working in 115 operations including 84 subsidiaries around the world. With 2008 global sales of $44.7 billion, LG comprises of five business units - Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions.

LG is one of the world's leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both A Global Partner of Formula 1™ and A Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event.

Head Quarter Office
Representative Phone Number :
82-2-3777-1114

Representative Mailing Address :
LG Electronics Inc.
LG Twin Towers
20, Yeouido-dong, Yeongdeungpo-gu,
Seoul, Korea 150-721
URL: www.lge.com

Media Contact
LG Electronics Inc.-MEA Regional Company
Zahabia Motiwala
Corporate Communications Manager
Corporate Marketing Team
Tel:+9714-350 9500
Fax: +9714-334 4304
Zahabia.motiwala@lge.com

Media Contact
LG Electronics Inc.-Levant-Beirut office
Samar Abdul Karim
Brand Marketing Country Manager
Tel:+961-1-487540
Fax: +961-1-487579
Email: samar.abdulkareem@lge.com

LG-One
Layale Abou Antoun
Account Executive
Tel +961-1-486065
Fax+ 961-1-486064
Email: Layale.AbouAntoun@lg-one.com

Media Contact
LG Electronics-MEA Regional Company
Michelle Sequera
Tel:+9714-350 9500
Michelle.sequera@lge.com

LG-One
Natasha Everley
Tel 971 4 3344930,
fax 971 4 3344923
Email: natasha.everley@lg-one.com

Dina Sabry or Ruba Al Shareef, LG-One
Tel +965 22 331770, fax +965 22 331771
Email: Dina.sabry @lg-one.com or Ruba.alshareef@lg-one.com







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