ABU DHABI, UAE and ZURICH, April 4, 2017 /PRNewswire - MySolutionInfo/ -- Etisalat Rewards and PointsPay, a solution offered by Loylogic, announce an exciting new redemption and accrual channel for Etisalat Reward members, allowing them to earn or redeem their Etisalat Reward Points when shopping online.

PointsPay is a payment button that offers convenience to the members of participating loyalty programs to purchase with their points or miles when they are shopping online. Furthermore, members also have the opportunity to earn points or miles when using PointsPay, so they can save up for that special reward whilst doing their everyday online shopping.

Etisalat's partnership with PointsPay benefits Etisalat Rewards members by offering them a choice of merchants ranging from local to international and from luxury to every-day retailers. It gives increased flexibility since the member has the option to not only redeem but also to earn points whilst doing every day shopping. It ultimately provides Etisalat Rewards members increased choice on how they want to earn or spend their points.

Etisalat Rewards is the largest multi partner rewards program in the UAE with over 1.5 million members and hundreds of brands and participating outlets since its launch in 2008. It offers complete flexibility to customers to earn and burn reward points from and with Etisalat or any of its partners through a multi-channel, convenient and instantaneous mechanism.

Akif Khan, Head of PointsPay at Loylogic indicates: "We're excited to have launched PointsPay with Etisalat Rewards, a program which is focussed on innovation and recognises our passion for delivering choice to members in how they earn and spend their points. We share the same vision that increased choice leads to greater member engagement and ultimately increases the value of our clients' programs."

PointsPay, a solution offered by Loylogic, drives engagement with members, putting your loyalty program brand into the heart of the online shopping process and lifestyle of your members, and offering choice which is ultimately perceived as value in being a member. To learn more about PointsPay with Etisalat Rewards, please visit here.
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